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Selection Criteria

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02

Core Carbon Principles

We are bound by the 10 Core Carbon Principles

01

Credit Standard

We only work with the most reputed Carbon Credit Standards

• Verified Carbon Standard (VCS)

• Gold Standard (GS)

• Climate Action Reserve (CAR)

• Puro.Earth (CORCS)

03

Rating Mechanisms

Cross-Check with available Rating Mechanisms. 

These are the Rating Mechanisms that we trust, so far:

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04

Sustainable Development Goals

Project must support one or more of the 17 UN SDGs, ensuring positive impacts that extend beyond CO2 reduction or removal.

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06

Your Brand

Align the Projects with your brand positioning. This involves understanding your brand values, goals and target audience, and matching projects that resonate with the partner's identity and public perception.

05

Willingness to Pay

We ensure that the selected carbon credits offer value without imposing undue financial burden.

• Evaluating the offset value against the client's average ticket size

• Assessing the client's willingness to pay to maintain a positive offset experience.

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